Pototan

Welcome to Pototan, a vibrant municipality in Iloilo Province, Philippines, fondly known as the Christmas Capital of Western Visayas. Nestled in the northern part of the province, Pototan is a town full of charm, cultural heritage, culinary treasures, and colorful festivities that promise an unforgettable travel experience.

Located about 30 minutes away from Iloilo City, Pototan is known for its lush landscapes, fertile rice fields, and welcoming community. One of its iconic landmarks is the Pototan Town Plaza, a popular gathering spot especially during the holidays. Nearby, you’ll also find the St. Joseph the Worker Parish Church, a beautiful Spanish-era church that stands as a testament to the town’s rich colonial history.

• Iwag Christmas Festival of Lights – Pototan’s pride and signature event. Each December, the entire plaza transforms into a magical world of lights and music, attracting thousands of visitors.
• Jalaur River – Ideal for scenic riverbank walks, boat rides, or simply relaxing with a view.
• Pototan Public Market – A bustling hub of local produce, handmade crafts, and street food.
• Rice Fields and Farming Villages – Experience agritourism firsthand in one of Iloilo’s rice-producing champions.

Pototanons are warm, proud, and deeply rooted in Ilonggo (Hiligaynon) traditions. The main language spoken is Hiligaynon, though English and Filipino are also widely understood. You’ll find cultural values like bayanihan (community spirit), pagrespeto (respect), and hospitality alive in everyday life.

Your trip wouldn’t be complete without tasting:

• Batchoy – A rich noodle soup that originated in Iloilo
• KBL (Kadyos, Baboy, Langka) – A comforting sour stew made from pork, jackfruit, and pigeon peas
• Inasal na Manok – Flavorful grilled chicken marinated in native spices
• Native Delicacies like bibingka, suman, and baye-baye

Local eateries and carinderias will give you that real hometown taste that’s budget-friendly and authentic.

Held every December, the Iwag Festival is Pototan’s shining gem. The name “Iwag” means light, and this festival lives up to its name with dazzling light displays, fireworks, cultural performances, and live music. It started in 1997 and has since grown into one of Western Visayas’ most anticipated holiday events.

Music in Pototan is a blend of folk tunes, festival drumbeats, and contemporary sounds. During town fiestas and events, you’ll hear rondalla groups, live acoustic bands, and local singers serenading crowds in both Hiligaynon and Filipino.

• Being the Christmas Capital of Western Visayas
• Its agricultural excellence, especially in rice production
• The Iwag Festival
• A friendly, festive community that welcomes travelers with open arms